Marketeers haben für 2023 etliche Aufgaben auf dem Tisch. Die Münchner Kommunikationsberatung Evernine sortiert hier die wichtigsten Themen ein und präsentiert die fünf Kommunikationstrends für das Jahr 2023.
Evernine's guide will tell you why you should not differentiate between B2B and B2C when building your digital sales and marketing strategy.
Evernine's "Digital Efficiency Program" becomes a roadmap for companies in order to exploit their potential and to be fully digitized.
THose who want to recruit new talent in 2020 will have to step up their HR Marketing game and have to be willing to make use of a budget.
Brand success with the right content. Read about the best examples of marketing startegies in the outdoor outfitters market.
Für den Chief Marketing Officer (CMO) ist die Zeit der bloßen Optimierung vorbei. Jetzt steht die Digitale Transformation oben auf der Agenda.
Inbound marketing is a new approach for you? Or you know the buzzword, but don't know how to use it effectively?
2018 offers new opportunities for sales & marketing: social selling, native advertising or social business. But what about business IT?
Content curation can be a great way to position yourself within your network as an expert, creating value for yourself and your audience.
Classic banner advertising in social networks is nowadays a common marketing tool due to a high possible reach. But isn't there a better way to reach users?