Evernine Group presents “Next Level” communication for companies at DMEXCO 2019
From Account-based Marketing to Social Selling and Marketing Automation: At this year’s DMEXCO, the leading communications consultancy Evernine Group presents innovative campaigns and approaches for the most important marketing challenges and shows how successful self-marketing can be today. Meet the digital pioneers in hall 6, stand AS05, and enjoy the speaker slot in Agency Hall.
Since 2013, Evernine Group from Munich has been a communications consultancy with a full-service agency for effective next-level communications, providing its clients with strategic advice on the digital transformation of marketing, sales and HR. No wonder, the digital experts around the founders Alexander Roth and Hannes Beierlein cannot be absent from this year’s DMEXCO in Cologne.
World of Agencies
DMEXCO will take place on 11 & 12 September in Cologne and is regarded as the most important meeting place for all renowned decision-makers from the fields of digital business, marketing and innovation. In the World of Agencies (Hall 6) interested visitors can experience how modern self-marketing and the networking of different communication disciplines can work in the digital age.
Trend topic Account-based Marketing
A prime example are the account based marketing campaigns developed by Evernine, based on an Omnichannel approach. This allows previously defined target customers to be addressed with individual messages via digital communication channels on the basis of programmatic marketing. Campaigns are offered completely outsourced, from the production of campaign assets to lead generation, so that customers from the IT & Tech, Life Sciences & Engineering, Corporate & Finance, Sports & Health and Lifestyle & Fashion sectors ideally only have to deal with lead processing. The campaign includes content marketing hubs, landing pages and marketing automation technology.
In addition, Evernine experts will demonstrate how visitors can develop the collected MQLs (Marketing Qualified Leads) into real SQLs (Sales Qualified Leads). Evernine Group offers social selling workshops for marketing and sales departments. The stand also has a lot of technical know-how to offer. Evernine subsidiary NINE bracktes will also be there. NINE brackets will show how homepages can guarantee the highest possible conversion rate and which marketing automation tools trade fair visitors should use in the future.
Evernine Group as HubSpot Certified Agency Partner
The Evernine subsidiary NINE brackets focuses on HubSpot. Since spring 2019, NINE brackets GmbH, a technology consulting company and solution provider, has been an official HubSpot Certified Agency Partner. Managing Director Alec Chizhik and his team will present various models of consulting and implementation of HubSpot and show how these complementary services of HubSpot portfolio optimally stimulate digital corporate communication and significantly relieve companies.
Consulting, implementation and campaigns
In addition to technical services, Evernine as a group also offers strategic consulting for medium-sized companies. This includes, for example, the digital transformation of communication, digital sales & social selling consulting, digital brand building and go-to-market strategies.
The group also has its own in-house agency, which includes specialists in PR & digital publishing, web design & programming, event management, content marketing & native advertising and video production.
The Evernine Group’s service portfolio is rounded off by sophisticated and proven digital campaign concepts. In addition to the account based marketing approach already mentioned, the Munich-based company also offers Qualified Lead Marketing Campaigns (QLM), Business Influencer Campaigns, Co-marketing Campaigns (MDF) and Performance Marketing. For the campaigns, Evernine relies on the portal companies IBS Publishing and MBF Media, which will also be represented at DMEXCO, and show how campaigns can be fully outsourced. The B2B magazines of the portal companies include MyBusinessFuture, cloudmagazin.com and Security Today. In B2C, the campaigns run via InspiredBySports, YouDressed and in future also via the new music magazine InspiredByBeats.
Practical Use Case in Keynote
In addition to its own stand, the Evernine will also be represented on stage. CEO Alexander Roth will explain in a keynote the practical side of international account-based marketing on an Omnichannel basis in connection with marketing automation and social selling using a customer example.
“We are pleased that we have once again been able to confirm our growth of recent years. At DMEXCO, we would like to present our unique and networked approaches to digital communication to a broader public and look forward to exchanging ideas with all interested parties at our stand, from C-level to marketing manager,” said Roth.
Further information and the possibility for tickets can be found at: https://aktionen.evg-media.com/evernine-at-dmexco-2019
Source Title Image: © Koelnmesse