Why you should not (any longer) differentiate between B2B and B2C when setting up your digital marketing strategy is explained in the Evernine guide.
For targeted marketing, not only the campaign message and correct channel selection are important. The "where" also plays a major role.
Every content marketeer should now that content has to be good to be effective. But how do you produce quality content? Here are some tips.
How do you build a consistent digital customer journey in the context of digitization? These are the 10 points you should consider.
Data-driven marketing in combination with modern automation software promises new possibilities for digital sales. Find out what opportunities arise.
Colours, shapes, gradients - colour development in branding must not be forgotten, especially when it comes to addressing customers.
2020 required quick changeability and flexibility from many companies. The spread of the Corona virus taught us to work from home offices, to efficiently manage our daily work between homeschooling
More than 2,000 AWS partners in the DACH region have been able to benefit from the strong partnership between AWS and the Evernine Group since summer 2020.
The corporate website is almost like the figurehead of your company. Nevertheless, many managers often pay too little attention to this aspect.
Classic media campaigns are certainly useful in eCommerce. But is it also worthwhile using them when it comes to more complex topics?