„One Voice“ als Innovativ-Beleg

“One Voice” as proof for innovation: Evernine honored by ISG

For their ISG Provider Lens the analyst firm Information Service Group (ISG) looked into businesses and agencies regarding “Social Business Services & Solutions”. The Evernine Group was also considered and positioned in the top positions.

 

by Kathrin Drechsler
Sen. Communication Manager & CMO /
Campaigns & Media Partnerships Evernine Group

 

The ISG Provider Lens™ Program offers market-leading, action-orientated surveys, reports and consulting services, which especially focus on the strengths and weaknesses of technology and service providers as well as their positioning in the competitive environment. Their reports offer significant insights, which are used by ISG advisors for their consultant work regarding outsourcing contracts, as well as by ISG clients who are the possible outsourcers.

 

In this context, the ISG research team investigated consultant services and executive event services with the focus on market trends and disruptive technologies in the business environment.

 

Positioning in Digital Communication (Agencies)

This type of agency supports operating businesses to transform their business communication in the new (social) media and offers in this context a comprehensive portfolio regarding consultation, creation and (technological) realisation of the requests. Overall, there were 20 business in this business field identified. In that field Faktor3, IBM iX, Plan.net, Publicis Pixelpark, SapientRazorfish, SinnerSchrader/Accenture and UDG were rated as leaders. AKQA was awarded as the “Rising Star“.

 

Evernine honored as Product Challenger

The Product Challenger cover with their products and services the requirements of businesses outstandingly, but do not have the same resources and strengths in other fields, like the businesses positioned as leaders have. Often, this correlated with the businesses’ size or the weak “footprint” with their target group. This is the case with Evernine. The direct comparison of agencies is difficult, considering the different sizes of agencies. Yet, when one only considers the owner-operated businesses with under 50 employees, Evernine especially distinguished itself by its versatile portfolio and its specific Go2Market strategies from other businesses.

 

Find more information about the IGS Provider Lens here.

 

Source title image: Information Services Group (ISG)